If you aren’t a VIP, your complaints will most probably hit deaf ears at the brand side for sure. Your complaints aren’t going to even hurt them at all. Let alone to make them act on it, change whatever necessary and eventually solve it. This is what usually happens when they see you as a nobody. As a paid customer, you deserve to be heard. Simple.
Offline is not a fair battleground for us, and you can stop all the efforts right now. It’s not going to work. Here, the brand will have a clear advantage to win. Bring them to social media instead. Here, you stand a good chance of winning. Have a look at the infographic how our counterparts in the United States are doing it.